Our roots in the textile industry run deep, beginning with Ramswaroop Sarraf’s endeavor in Birgunj, where he became a prominent wholesale cloth merchant. In 1952, our founder’s son, Late Shankarlal Sarraf, moved to Muzaffarpur, India, at the age of 10. With resilience and a keen understanding of evolving consumer behavior, he learned the intricacies of the Indian market. By 1960, he established himself as a successful textile agent, representing major names like Model Mills (Nagpur) of NTC, TIT Mills (Bhiwani) of the Birla Group, and Ajanta Mills (Faridabad).

In 1984, Shankarlal was joined by his son, Mr. Rajiv Ranjan Sarraf. Together, they fortified the family business and laid the foundation for a modernized textile company. By 2000, we expanded into manufacturing sarees, bringing our quality craftsmanship to new markets.